BLUE VINYL, winner of the Excellence in Cenimatography Award at Sundance, is a deeply personal and vital exposé that has been applauded as “scary and hilarious” (Elvis Mitchell, The New York Times). Skeptical of her parents’ decision to “re-side” their home with vinyl siding (polyvinyl chloride or PVC) Peabody Award-winning filmmaker Judith Helfand set out with award-winning cinematographer/co-director Daneil B. Gold in search of the truth about vinyl, one of the fastest selling plastics in America. With a deep appreciation for irony, a great deal of chutzpah, and a piece of blue vinyl siding firmly in hand, Helfand and Gold travel from suburban Long Island to the vinyl-manufacturing capital of Louisiana and as far as Venice, Italy–where 31 former executives from a PVC-producing company are on trial for manslaughter. Artfully balancing the horror with the humor, unexpected twists with unbelievable turns, BLUE VINYL is a sobering, shockingly funny, uniquely personal exploration into what it takes to be a really educated consumer.
Blue Vinyl
June 18, 2011